Well that didn’t work! What’s next for DDA and debit account fees?

Now that Bank of America has reversed its position on charging customers a fee for using their debit card and early adopters of monthly debit fees like SunTrust have also backed down, banks are [...]

Best Practices or Next Practices? Bringing Innovation to Debit Card

It’s no surprise that at a recent financial industry conference the focus of many discussions and presentations focused on regulatory changes that are affecting the profitability of banks. The [...]

Bringing Profitability Back to Demand Deposit Account Opening

New regulatory requirements and consumer behavior changes are challenging the traditional profitability model of demand deposit accounts (DDAs). In fact, TowerGroup predicts banks will lose $25 [...]

The Difference between Free Checking and a Demand Deposit Account

Since the Reg E restrictions on overdraft were announced, speculation has run rampant about the future of free checking—in fact, the future of all DDA accounts. Many speculate that free checking [...]